New boutique offers a flavour of Fifties chic
A RETRO shop offering customers a chance to delve into the glamour of the 1950s has opened its doors in Penzance.
Pinup Boutique aims to deliver stylish dresses, shoes and accessories at affordable prices.
Owner Emma Hill said she loved Fifties fashion and wanted to incorporate items of clothing which weren't easy to find in this area of Cornwall.
"People used to say, 'Where do you get your dresses from?' To buy Fifties style you have to go to Truro or get it online," said Mrs Hill, 39.
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"Retro is really fashionable again. I've had a mix of people, from the young, to the older generation who say they are reminded of their youth."
She said she had found her "very own Gok Wan" in the form of friend Steven Faulkner, who would be helping out at the shop on Chapel Street, and hoped the boutique, which also stocked a range of corsets, petticoats and swimwear, would branch out and sell products online too.
Mrs Hill, who trained as a silversmith, is in the process of creating a studio at the back of the shop in which she will continue to make her own jewellery.
As for opening the boutique, she said it was something she'd wanted to do for a long time: "I'm looking forward to coming to work in a dress."
Turning the shop around ready for opening in four days was a real family effort, which included help from her nine-year-old twins.
Mrs Hill toasted the opening of the boutique with a party, where customers were able to try on the clothes and enjoy a fashion show.
In the future, she plans to work with beauticians to hold pampering evenings and host private functions.
Pinup Boutique is open Monday to Thursday from 10am to 5pm, with weekend opening hours yet to be set.
For more information visit www.pinupboutiquepz.com or check out the Pinup Boutique Facebook page.