St Tudy villagers puzzled why their community didn't make list
It may have been named best-kept village, have a growing Women's Institute with 40 members and a thriving village shop run entirely by volunteers, but even that was not enough to elevate St Tudy to "best quality of life" status.
The pretty village, situated near Wadebridge in North Cornwall, has long been admired for its strong sense of community spirit and picture-postcard good looks.
It certainly proved attractive to Edward George, the former governor of the Bank of England, who lived there until his death in 2009.
To WI president Lilian Lamerton, it should have been a shoo-in.
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"Most definitely," she said when asked if St Tudy should make the list. "Without a doubt. It's a very friendly village.
"If anybody is ill we go and see them, we might take them to hospital. Before Christmas we lost a friend of ours and his wife was so overwhelmed with people's kindness.
"It's very picturesque, with a church and chapel and school and community shop. It's pretty, picture-postcard stuff. I'm an incomer but I wouldn't want to live anywhere else."
Her husband Brian, chairman of the parish council, agreed that St Tudy should have made the list.
"I was born and bred here. I don't look at other places; there aren't really villages as good as St Tudy. Other villages aren't as pretty.
"We've got some nice buildings here – a mixture of old and new."
The village's shop and post office closed in 2011, but was reopened the next day by volunteers and has now moved to a new location by the village hall. Marigold Lawton, who sits on the management committee, said: "We have got a fantastic group of volunteers, who are absolutely wonderful and do all the shifts. I have lived here for five and half years. There is a complete mix of people – some who have lived here for generations and incomers like me. The church is wonderful and there is a very good pub called the St Tudy Inn. It is wonderful."