Story of Sennen rescue makes waves as it reaches over 1.5 million people
A STORY of a single-handed yachtsman struggling off Sennen's coast reached over 1.5 million people as part of a social media campaign.
The RNLI has been running an online drive, called SaveWave, to promote its invaluable life saving work on social media platforms and west Cornwall's crew was featured in one of two weekly stories.
The Cornishman reported the rescue last week, which saw a lone sailor in trouble having been at sea for around a month.
The man was described as "extremely tired and unwell" by a spokesman, but fortunately Sennen's lifeboat team was on hand to respond to the distress call.
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Terry George is the coxswain at the station and said it was an "interesting story".
"His yacht had been battered by severe weather and the sails were blown out, they were quite literally in tatters," said Mr George. He added the importance of telling people about operations.
"This campaign is all about sharing our rescue stories with the public so they understand what it is we do and why," he said.
"It's not about donating money, it's about ensuring people are aware of our charity and what our volunteer crews do so they can then decide how they would like to support our work in the future."
With the yachstman's story appearing through the #SaveWave hashtag on Twitter, as well as on Facebook, around 1.7 million are said to have read about it.
Through this campaign, which ends on Sunday, stories are shared automatically through the social media profiles of everyone who signs up in support – creating waves online.
If you would like to get on board visit savewave.rnli.org