Ten companies speed into final

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Thursday, January 03, 2013
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The Cornishman

TEN CORNISH businesses have made the final shortlist for our Local Business Accelerator (LBA) competition to win up to £10,000 worth of advertising in the West Briton, The Cornishman and Cornish Guardian.

A sculpture garden, an ice cream-maker, a brewery, an oyster company, a surf company, an outdoor pursuits centre, an equestrian products supplier, a café, a kitchen supplier and a Middle Eastern food producer are all on the shortlist for this prestigious award.

A total of 67 local firms entered the competition – aimed at helping young, original businesses, between one and five years old, to publicise their activity and expand with the help of a dedicated mentor for their firm.

After a difficult day's judging by a panel of representatives from the newspapers and industry experts, a shortlist of 10 finalists was put together.

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The shortlisted businesses are:

Tremenheere Sculpture Gardens, Gulval, Penzance

Tall Ships Creamery, Par

The Cornish Surf Wax Company, Perranporth

The Rebel Brewing Co, Penryn

Fal Oyster Ltd, Mylor

Guardian Equestrian, St Agnes

Aberfal First Aid Training and Outdoor Pursuits, Falmouth

Madison Henley, Truro

The Apple Tree Café, Sennen

Lafafa, Penzance

Each business will now be asked to put together a presentation for the judges to appraise later this month, outlining how they would use and benefit from the advertising and a mentor for their business.

The winner will scoop a three-month advertising campaign worth £10,000 supported by marketing advice and design help from the expert team at Cornwall and Devon Media Ltd (CDM) – parent company of the West Briton.

The business in second place will get £7,500 of advertising with other prizes of £5,000 and £2,500, for a total of £25,000 given away.

All will also gain support from the design team at CDM and a team of hand-picked local business mentors.

The LBA project is supported by the Government and the private sector's Business in You campaign and backed by Prime Minister David Cameron as well as the Governor of the Bank of England, Mervyn King.

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